Innovative Use of Text Messaging
By Rachel L. West, MSW, LMSW
The Political Social Worker
Last week I published an article about nonprofits using social media for more than fundraising. Today I came across a post on LinkedIn about a report from the US Department of Health and Human Services. Texting Services Enhances Minority Youth Access to HIV/AIDS Information and Testing looks at a program implemented by the Center for Minority Health Services and the Illinois Department of Public Health.
A text messaging service known as Text 2 Survive provides minority youth and young adults (aged 13 to 35) in Illinois with accurate information about HIV/AIDS and connects them with sites offering testing and related services. Through the service, cell phone users can receive a list of nearby sites offering free services, get information about upcoming health events, and receive monthly alerts with helpful health tips and information.
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